Showing posts with label Video Production. Show all posts
Showing posts with label Video Production. Show all posts
Sunday, 3 June 2012
Friday, 1 June 2012
Sunday, 25 December 2011
Online Video Marketing Tip of the Day: Christmas Edition!
First, Happy holidays one and all! Hope everyone is having a very merry christmas!
Now on to some business!
Recently I noticed an increase of people using Digital Picture frames to engage and promote stores
promotional advertising. I then came across this little blurb which made a top 9 innovative and promotional ideas for small business!
Now on to some business!
Recently I noticed an increase of people using Digital Picture frames to engage and promote stores
promotional advertising. I then came across this little blurb which made a top 9 innovative and promotional ideas for small business!
DIGITAL PICTURE FRAMES
If a picture is worth a thousand words then digital picture frames are worth millions. Well, they could be worth that to you, anyway. They have been on the market for years, but only recently have begun selling well for Father’s Day and Christmas. For much less than a hundred dollars you can set a digital picture frame on your sales counter. You can either take your own sales pictures hyping your services and products or have a professional video production company make a nice video that will sell for you either with sound or without sound. The same video production (in an altered format) can be used for distribution on DVD and the internet. You can also use the Digital Picture Frames as a poor man’s kiosk to sell individual products. Video and photos are stored on a basic memory disk just like you use in a digital camera.
Source: 9 Innovative and Promotional Ideas for Video http://www.reelseo.com/9-innovative-promotional-ideas-for-video/#ixzz1hZ5kBv5N
©2008-2011 ReelSEO.com Online Video Guide
Wednesday, 21 December 2011
Online Video Marketing Tip of the Day:
Optimizing Videos for Search Engines
Optimize not only for video search engines, but also for content search engines. A good approach would be to use meta tags for the content (text) of the page where your video is placed.
Give relevant names to your videos. It's highly improbable that your video will show up in the SERPs if it is called "12032002.mov" rather than "XYZ- antivirus-demo.mov".
Use keywords in the video titles and their descriptions. Video search engines will find it much easier to index your video files and link it to your web pages.
Use anchor text if you link to the video from other pages of your Web site.
Make sure the video files you submit have the proper extension.
Make it short. Say in 2 minutes what would take a normal person 10 minutes to read on paper (or on a Web page).
SEO professionals recommend creating separate video site maps, which can be submitted to video and content search engines alike. Both kinds of SEs will index these site maps.
Remember to include RSS feeds. Metadata can be inserted here.
Research, measure, test, report and optimize.
Source
Optimize not only for video search engines, but also for content search engines. A good approach would be to use meta tags for the content (text) of the page where your video is placed.
Give relevant names to your videos. It's highly improbable that your video will show up in the SERPs if it is called "12032002.mov" rather than "XYZ- antivirus-demo.mov".
Use keywords in the video titles and their descriptions. Video search engines will find it much easier to index your video files and link it to your web pages.
Use anchor text if you link to the video from other pages of your Web site.
Make sure the video files you submit have the proper extension.
Make it short. Say in 2 minutes what would take a normal person 10 minutes to read on paper (or on a Web page).
SEO professionals recommend creating separate video site maps, which can be submitted to video and content search engines alike. Both kinds of SEs will index these site maps.
Remember to include RSS feeds. Metadata can be inserted here.
Research, measure, test, report and optimize.
Source
Social Media Tip of the Day
Don’t overlook niche social media sites
When people think of social media, they typically think of Twitter or Facebook. But there are literally hundreds (maybe thousands?) of social media networks and sites that you can use to help promote your brand. Jut because a network isn’t huge doesn’t mean it’s not going to impact your social media strategy. Oftentimes targeted niche social sites can bring more targeted traffic to your site than larger sites.
If you’re smart, you can use smaller social networks to help promote your site on other bigger social networks. For example, I’ve written posts on web development that have made it to the front page of Dzone, a social media site for web development. Once the article made it to the front page of Dzone, the attention brought a lot of saves on Delicious, and subsequently made it to the Delicious front page. The delicious front page brought even more traffic, and those Delicious users voted the story up to the Digg front page. So, by simply submitting my site on a smaller niche news site with a great headline, I managed to make it to the coveted homepages of both Digg and Delicious.
Source
When people think of social media, they typically think of Twitter or Facebook. But there are literally hundreds (maybe thousands?) of social media networks and sites that you can use to help promote your brand. Jut because a network isn’t huge doesn’t mean it’s not going to impact your social media strategy. Oftentimes targeted niche social sites can bring more targeted traffic to your site than larger sites.
If you’re smart, you can use smaller social networks to help promote your site on other bigger social networks. For example, I’ve written posts on web development that have made it to the front page of Dzone, a social media site for web development. Once the article made it to the front page of Dzone, the attention brought a lot of saves on Delicious, and subsequently made it to the Delicious front page. The delicious front page brought even more traffic, and those Delicious users voted the story up to the Digg front page. So, by simply submitting my site on a smaller niche news site with a great headline, I managed to make it to the coveted homepages of both Digg and Delicious.
Source
Tuesday, 20 December 2011
Online Video Marketing Tip of the Day:
#3: Include your URL in your video
When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move!
Source
When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move!
Source
Social Media Tip of the Day
Measure social media ROI by analyzing how it performs compared to more established channels or advertising methods. It’s not comparing apples-to-apples when it comes to cost, but you can compare the quality of traffic they drive to your website.
(Source: The Next Web)
(Source: The Next Web)
Sunday, 18 December 2011
Monday, 12 December 2011
Wednesday, 23 November 2011
Tuesday, 22 November 2011
GiftClip - Unique Gift Ideas - For Her
Looking for a Unique Gift Idea for the special woman in your life? Why not give the most powerful gift of all, Emotion! Create a emotional association with past memories you have captured over the years through photo motion video gift from GiftClip. She'll swell up in tears as when she relives those happy moments you spent together! http://www.GiftClip.ca
Monday, 21 November 2011
Wednesday, 16 November 2011
Tuesday, 15 November 2011
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