Tuesday 27 December 2011
Sunday 25 December 2011
Social Media Tip of the Day: 20 tips for firms doing Social Media on Christmas Day
Think with you being on social media is a crime? guess again, here are 20 tips for social media during christmas day with you should be doing!
Source: Original Article
20 tips for firms doing Social Media on Christmas Day
You do have Google Alerts set up for all relevant brand names and topics, yes?
Let people know you’ll be available online
Your site does work on the most popular mobiles and tablets, yes?
Have your FAQ updated and revised with most common/popular questions from this time of year at the top
In everything you put online, think like a consumer. What will they be asking?
Is your online store up and running OK? Do you have emergency contact phone numbers for any technical or PR issues that arise?
Schedule tweets across the day with links to the most commonly asked questions regarding your brands
Are there any relevant online links you can link to? Again, feel free to schedule them
If scheduling Facebook posts via Hootsuite or other tool, remember that it will impact on your Edgerank
Think about the times people will go online – for example, 3pm in the UK is a bad time as most are having dinner – and when your customers are like to be online
Is there anything you have – app for example – that you can encourage people to go to to download with their new tablets/phones/etc? Bonus points if it’s a free download (for example, a client of mine – Whyte & Mackay have a SatNav voice from a Scotsman that they make available as a free download for TomTom users)
Schedule some tweets wishing a Merry Xmas to the people who have been key helps or influencers to you over the year
Have a reply policy in place covering the most expected comments from consumers
Let people know in your biogs for Twitter and your latest Facebook updates – that you might not reply as promptly as normal but that you will reply (give them an ETA if you want.)
Check a few times throughout the day when you get a quiet moment. Having a properly set-up smartphone can be a gift for this as you can check things in the car (as long as you aren’t driving)
Remember, the odds are that if people are mentioning you for help or to moan about an issue, they just want you to resolve it quickly so they can get back to the fun stuff
Try not to post if you’ve had too much of the Christmas spirit (or any other kind of spirit) – a drunken tweet could cause the issues you are trying to avoid
As it’s Christmas, why not wish your competitors a Merry Xmas? After all, the British and Germans could do it during war. Also, the odds are they’ve taken Xmas off, so why not monitor their timelines/mentions and help people out if you can. It may get you customers in the long run…
Remember, many people will be watching TV with their laptop/mobile as their second screen for tweeting. Feel free to join in the chat if you have time
Have fun. Yes, it’s work but you can enjoy work you know
With a bit of planning and scheduling, there’s no reason to be chained to the keyboard all day long, but you should check in to make sure your customers are happy. After all, it’s the season of giving and it’s your place to give customer satisfaction and happiness.
Source: Original Article
Online Video Marketing Tip of the Day: Christmas Edition!
First, Happy holidays one and all! Hope everyone is having a very merry christmas!
Now on to some business!
Recently I noticed an increase of people using Digital Picture frames to engage and promote stores
promotional advertising. I then came across this little blurb which made a top 9 innovative and promotional ideas for small business!
Now on to some business!
Recently I noticed an increase of people using Digital Picture frames to engage and promote stores
promotional advertising. I then came across this little blurb which made a top 9 innovative and promotional ideas for small business!
DIGITAL PICTURE FRAMES
If a picture is worth a thousand words then digital picture frames are worth millions. Well, they could be worth that to you, anyway. They have been on the market for years, but only recently have begun selling well for Father’s Day and Christmas. For much less than a hundred dollars you can set a digital picture frame on your sales counter. You can either take your own sales pictures hyping your services and products or have a professional video production company make a nice video that will sell for you either with sound or without sound. The same video production (in an altered format) can be used for distribution on DVD and the internet. You can also use the Digital Picture Frames as a poor man’s kiosk to sell individual products. Video and photos are stored on a basic memory disk just like you use in a digital camera.
Source: 9 Innovative and Promotional Ideas for Video http://www.reelseo.com/9-innovative-promotional-ideas-for-video/#ixzz1hZ5kBv5N
©2008-2011 ReelSEO.com Online Video Guide
Wednesday 21 December 2011
Online Video Marketing Tip of the Day:
Optimizing Videos for Search Engines
Optimize not only for video search engines, but also for content search engines. A good approach would be to use meta tags for the content (text) of the page where your video is placed.
Give relevant names to your videos. It's highly improbable that your video will show up in the SERPs if it is called "12032002.mov" rather than "XYZ- antivirus-demo.mov".
Use keywords in the video titles and their descriptions. Video search engines will find it much easier to index your video files and link it to your web pages.
Use anchor text if you link to the video from other pages of your Web site.
Make sure the video files you submit have the proper extension.
Make it short. Say in 2 minutes what would take a normal person 10 minutes to read on paper (or on a Web page).
SEO professionals recommend creating separate video site maps, which can be submitted to video and content search engines alike. Both kinds of SEs will index these site maps.
Remember to include RSS feeds. Metadata can be inserted here.
Research, measure, test, report and optimize.
Source
Optimize not only for video search engines, but also for content search engines. A good approach would be to use meta tags for the content (text) of the page where your video is placed.
Give relevant names to your videos. It's highly improbable that your video will show up in the SERPs if it is called "12032002.mov" rather than "XYZ- antivirus-demo.mov".
Use keywords in the video titles and their descriptions. Video search engines will find it much easier to index your video files and link it to your web pages.
Use anchor text if you link to the video from other pages of your Web site.
Make sure the video files you submit have the proper extension.
Make it short. Say in 2 minutes what would take a normal person 10 minutes to read on paper (or on a Web page).
SEO professionals recommend creating separate video site maps, which can be submitted to video and content search engines alike. Both kinds of SEs will index these site maps.
Remember to include RSS feeds. Metadata can be inserted here.
Research, measure, test, report and optimize.
Source
Social Media Tip of the Day
Don’t overlook niche social media sites
When people think of social media, they typically think of Twitter or Facebook. But there are literally hundreds (maybe thousands?) of social media networks and sites that you can use to help promote your brand. Jut because a network isn’t huge doesn’t mean it’s not going to impact your social media strategy. Oftentimes targeted niche social sites can bring more targeted traffic to your site than larger sites.
If you’re smart, you can use smaller social networks to help promote your site on other bigger social networks. For example, I’ve written posts on web development that have made it to the front page of Dzone, a social media site for web development. Once the article made it to the front page of Dzone, the attention brought a lot of saves on Delicious, and subsequently made it to the Delicious front page. The delicious front page brought even more traffic, and those Delicious users voted the story up to the Digg front page. So, by simply submitting my site on a smaller niche news site with a great headline, I managed to make it to the coveted homepages of both Digg and Delicious.
Source
When people think of social media, they typically think of Twitter or Facebook. But there are literally hundreds (maybe thousands?) of social media networks and sites that you can use to help promote your brand. Jut because a network isn’t huge doesn’t mean it’s not going to impact your social media strategy. Oftentimes targeted niche social sites can bring more targeted traffic to your site than larger sites.
If you’re smart, you can use smaller social networks to help promote your site on other bigger social networks. For example, I’ve written posts on web development that have made it to the front page of Dzone, a social media site for web development. Once the article made it to the front page of Dzone, the attention brought a lot of saves on Delicious, and subsequently made it to the Delicious front page. The delicious front page brought even more traffic, and those Delicious users voted the story up to the Digg front page. So, by simply submitting my site on a smaller niche news site with a great headline, I managed to make it to the coveted homepages of both Digg and Delicious.
Source
Tuesday 20 December 2011
Online Video Marketing Tip of the Day:
#3: Include your URL in your video
When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move!
Source
When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move!
Source
Social Media Tip of the Day
Measure social media ROI by analyzing how it performs compared to more established channels or advertising methods. It’s not comparing apples-to-apples when it comes to cost, but you can compare the quality of traffic they drive to your website.
(Source: The Next Web)
(Source: The Next Web)
Sunday 18 December 2011
Monday 12 December 2011
Wednesday 23 November 2011
Tuesday 22 November 2011
GiftClip - Unique Gift Ideas - For Her
Looking for a Unique Gift Idea for the special woman in your life? Why not give the most powerful gift of all, Emotion! Create a emotional association with past memories you have captured over the years through photo motion video gift from GiftClip. She'll swell up in tears as when she relives those happy moments you spent together! http://www.GiftClip.ca
Monday 21 November 2011
Wednesday 16 November 2011
Tuesday 15 November 2011
Friday 4 November 2011
Casbah Listings - Weekend
Check out some of these great bands coming to Casbah This weekend!
04: Hip Hop Haven 3 (10pm), $5, 19+ (More Info to come...)
05: Ashley Sloggett Record Release Party, Come On Lets Go!, Johnny Lubera, The Penske File, Xoexohs (8pm), $10, 19+ // Event: http://www.facebook.com/event.php?eid=228398000553562
05: (LOUNGE): The Barettas, Led Hot Zili Peppers (members of Dean Lickyer), Good Luck Foundation (10pm), $5, 19+
08: Delhi 2 Dublin (Winnipeg Afro-Beat/Funk/Jazz-Rockers), The General, more TBD (8pm), $10, LIC-AA
04: Hip Hop Haven 3 (10pm), $5, 19+ (More Info to come...)
05: Ashley Sloggett Record Release Party, Come On Lets Go!, Johnny Lubera, The Penske File, Xoexohs (8pm), $10, 19+ // Event: http://www.facebook.com/event.php?eid=228398000553562
05: (LOUNGE): The Barettas, Led Hot Zili Peppers (members of Dean Lickyer), Good Luck Foundation (10pm), $5, 19+
08: Delhi 2 Dublin (Winnipeg Afro-Beat/Funk/Jazz-Rockers), The General, more TBD (8pm), $10, LIC-AA
What's Happening Around Town?
Chicago at Carmen’s to help Good Shepherd
The first American band to chart Top 40 albums in five decades is coming to Carmen’s in January.
Good Shepherd is presenting “Blue Jeans and Bling: An Intimate Evening with Chicago,” on Jan. 30 at the east Mountain venue.
Dinner and show packages are available; all proceeds go to support the completion of Good Shepherd Square, a $55-million project in downtown Hamilton providing emergency shelter to women and children escaping abuse as well as affordable rental housing for singles, small families and seniors.
Tickets are limited and start at $150 for show only and $250 for dinner and show packages.
Tickets on sale at www.goodshepherdcentres.ca.
Lucky 7 at film festival Saturday
A movie filmed at Sam Lawrence Park and other Mountain locations is being screened this weekend as part of the Hamilton Film Festival.
Lucky 7, directed by Stephen Hayes and starring local actors Derrek Peels and Ginger St. James, is being featured Saturday at 9:30 p.m., with an encore at 11:30 p.m. at the Staircase Theatre, 27 Dundurn St. North.
Hayes and several cast and crew members will be in attendance for a question-and-answer period after the film.
See lucky7movie.com or hamiltonfilmfestival.com for more information.
Schools team for charity garage sale
Highland Secondary School’s gym will be the scene a massive, student-organized charity garage sale on Saturday, Nov. 5 . All proceeds go to The Ronald McDonald House of Hamilton.
Twenty-three Highland, Dr. John Seaton and Sir William Osler teams of students will each have their own tables with a particular theme, such as children’s items, furniture, books, household items, sports, and so on. The sale runs from 8-11:30 a.m.
The garage sale is the culmination of Dr. Osfest, a leadership camp for Dr. John Seaton and Sir William Osler’s Grade 7 students that took place in mid-October. Students in Highland’s leadership program hosted the fourth annual leadership camp for the 75 Grade 7 students.
Topics in the morning session included trust, motivation, communication and time management. In the afternoon, students began to organize a giant charity garage sale as a way for students to give back to the community and practise their leadership skills.
The goals of the project were to develop the leadership skills of the Grade 7 students, familiarize the students with Highland, help in the community and reinforce Highland’s environmental initiatives by recycling.
Costume coup highlight of 51st season opener
By Debra Downey, Senior Editor
Dundas Little Theatre continues a half-century of excellence with a thought-provoking play that is highlighted by a costume coup probably unparalleled in the company’s history.
DLT launched its 51st season on Friday night with Time and The Conways by J.B. Priestley. The audience was treated to an almost flawless performance whose central question will linger long after the final curtain closed.
Time and The Conways is one of Priestley’s famous “time plays” that explores past, present and future as a linear concept perceived only by humans.
The play spans a period of 19 years. At the beginning of Time and The Conways, it’s 1919, and the Conways, a prosperous Yorkshire family, are celebrating Kay’s 21st birthday. Kay hopes to be a novelist. Hazel, the beauty, anticipates a romantic marriage.
Madge wants to reform the world and marry the dashing young family lawyer. Carol, the baby of the family, spreads good cheer, while Robin, back from war, is certain to have a good career. Alan is content to be an armchair philosopher. Their mother has high hopes for them all. But things will not turn out as planned…or will it?
The audience is invited on the Conways’ adventure though a charming set decorated in warm golds and reds. Showing off its long-appreciated versatility, the Garstin Centre for the Arts has been configured for Time and The Conways so audience members are seated on three sides. It’s an atmosphere akin to dinner theatre and one that commands the attention of viewers.
Time and the Conways is talented director Brian Morton’s third venture for Dundas Little Theatre. The outstanding ensemble cast includes actors Chris Cracknell, Sarah Zuccolo, Deb Dagenais, Alexandra Pope, Michelle LaHaise, Andrea Adcock, Natalie Ruginis, Andrew Southam, Gregory Cruikshank and Ryan Trepanier.
The production is stage managed by Valerie VanLandschoot, with set design by Peter Lloyd. However, the behind-the-scenes hero of Time and The Conways is unquestionably Sally Watson, who looked after costumes.
The characters’ clothing — from accessories to dresses and suits — not only reflects the diverse time periods in the play and the family’s changing social status, but are colourful, eye-catching and add much to the overall authenticity of the production.
Kudos to all involved with Time and The Conways. It was a great kick-off for DLT’s 51st season. The one criticism — and there is only one — is that because the audience is seated on three sides, it is sometimes difficult to hear, or at certain points, audience members view the back of an actor for a prolonged period.
We trust this will be corrected as the stellar show continues Oct. 27-29 and Nov. 3-5, 8 p.m., at the Garstin Centre for the Arts. Tickets for the show are $18 with $13 students/seniors (65-plus) discounts for Thursday performances only.
For ticket information or to make a reservation, call 905-627-5266 or visit www.dundaslittletheatre.com. Dundas Little Theatre offers a special meal and show package on Oct. 22. Buy early and secure a spot at the Winchester Arms Restaurant. Just add $25 to the price of a ticket. For more information, call 905-627-1620.
More info Check out Hamilton News
Monday 31 October 2011
A Potential Fix for iOS 5 Battery Woes: Your Time Zone Settings
"Since the release of the iPhone 4S earlier this month, a number of users have complained about the device’s battery life.
One intrepid user thinks he might have found a fix. Oliver Haslam at iDownloadBlog reports that turning off the ability for iOS to automatically update its time zone may be the key to improving the battery life on the iPhone 4S."
- Mashable
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Saturday 29 October 2011
9 Ways Top Brands Use Social Media for Better Customer Service
"Rohit Bhargava is SVP of global digital strategy at Ogilvy, an award-winning marketing blogger and the best-selling author of Personality Not Included, a book about creating a more human brand. His is currently writing his second book called Likeonomics on how to be more believable."
For more Info Click here
Visit my Website
Thursday 27 October 2011
Bloomberg TV Begins Live Streaming to the iPad
"Bloomberg is bringing its 24-hour live broadcast to the iPad, the financial media conglomerate announced Thursday.
Unlike CNN or ESPN, which make their live feeds available only to select subscribers, Bloomberg is boldly making its broadcast available to anyone with an iPad."
- Mashable
Click here for Full Story!!
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Wednesday 26 October 2011
How to Time Your Facebook Posts to Reach the Most Fans
"Jeff Widman co-founded PageLever to provide better Facebook analytics for marketers. PageLever measures more than 650 million Facebook fans across sites like YouTube and MTV. Jeff has been cited as an expert in Facebook analytics by Mashable, AdAge, the Wall Street Journal, Wired, InsideFacebook, AllFacebook, etc.
I get asked all the time, “How frequently should I post on my Facebook page? When is the best time to post?”
- Mashable
Click here for More details
Valleytown Media
Nokia Shows Off Flexible Mobile Device of the Future [VIDEOS]
"Look what Nokia has done with this mobile gadget — Nokia calls it a “kinetic device,” a prototype with a flexible display the company showed at Nokia World 2011 in London.
Instead of the pinch-to-zoom capabilities copied throughout the smartphone industry, Nokia has come up with a novel way to accomplish the same thing: When you bend and twist this handset, the image on its screen does your bidding in a highly intuitive way."
-Mashable
Full Article click here
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Monday 24 October 2011
$4.7 Billion in Digital Goods Will Pass Through PayPal This Year
"eBay says that its PayPal division expects to hit $4.7 billion in total payment volume (TPV) of digital goods in 2011.
The projection, announced at eBay’s X.commerce Innovate developers conference, would be a significant increase in transactions for digital goods — up 28% from 2010, when digital goods accounted for a TPV of $3.4 billion.
PayPal defines digital goods as the “direct or indirect payment of any digital asset.” This includes virtual goods, digital music, news, media, online video and virtual currencies like Facebook Credits."
- Mashable
For full Story Click here!
Valleytown Media
Saturday 22 October 2011
What Google+ Brand Pages Could Look Like [PICS]
"A few weeks ago, Mashable contacted some ad agencies and asked them to imagine how brand pages on could change in light of that platform’s planned redesign.
Just as Facebook was announcing its tweaks, though, Google was on track to add brand pages to Google Plus. Though it looks like that will happen any day now, the integration hasn’t been announced yet. Meanwhile, a handful of brands, including Ford, are already enjoying the possibilities."
To Read more Click Here
Valleytown Media
Google Analytics Launches In-Depth Flow Visualizations
"Google Analytics is about to get a whole lot more visual, thanks to the launch of a new feature, Flow Visualizations.
The new feature was announced by Google SVP of ads Susan Wojcicki at the Web 2.0 Summit in San Francisco. It will launch later today for all Google Analytics users."
- Mashable
Read more!
Following Brands on Twitter Increases Purchase Intent [STUDY]
People who follow brands on Twitter are more likely to both buy and recommend those brands’ products, according to a recent study of online consumer behavior.
The study, conducted by Constant Contact and research firm Chadwick Martin Bailey, analyzed the behavior of 1,491 consumers ages 18 and older throughout the U.S., and revealed a number of details about how people interact with brands on the world’s beloved 140-character social network
To read more click here!
Wednesday 19 October 2011
Quote of the Day
“Don’t wait until everything is just right. It will never be perfect. There will always be challenges, obstacles and less than perfect conditions. So what. Get started now. With each step you take, you will grow stronger and stronger, more and more skilled, more and more self-confident and more and more successful.”
- Mark Victor Hansen quotes
- Mark Victor Hansen quotes
Tuesday 18 October 2011
QR Marketing
What the heck is a QR Code you ask? well it is again best described as
So what does that mean for you as a small business owner?
Let say you have an ad in the paper for your business. And Your Marketing Goal is to engage your potential clients. A QR code could be linked in to your Facebook Page, Which will automatically take them to a 'Like' Button.
Now once you have them on your Facebook Page again you have a direct link to your clients who you know already like your product or service.
Then using Facebook are able to send them Coupons for sales, or at the very least update them on the latest happenings of your business.
With that very same ad, you can make a direct link to a video message or commercial you might have for your business.
Or you can just direct link them to your web page which includes all of what I just said.
The point is QR Codes connect the user to anything you could possibly imagine to promote your business.
QR Codes are also being used on Business Cards, have you ever been told to go to a web site for a company and you said you'll check it out later? well with a QR Code printed on a business card they won't forget. Just scan and you're instantly there.
One thing to note however some QR Readers on Smart Phones are a little tricky. If you have a video make sure it works on all platforms. Test it out first to make sure it all works.
There's nothing worse then scanning the QR Code and having it take you to a blank page or broken link!
A QR code (abbreviated from Quick Response code) is a type of matrix barcode (or two-dimensional code) first designed for the automotive industry. More recently, the system has become popular outside of the industry due to its fast readability and comparatively large storage capacity.
So what does that mean for you as a small business owner?
Let say you have an ad in the paper for your business. And Your Marketing Goal is to engage your potential clients. A QR code could be linked in to your Facebook Page, Which will automatically take them to a 'Like' Button.
Now once you have them on your Facebook Page again you have a direct link to your clients who you know already like your product or service.
Then using Facebook are able to send them Coupons for sales, or at the very least update them on the latest happenings of your business.
With that very same ad, you can make a direct link to a video message or commercial you might have for your business.
Or you can just direct link them to your web page which includes all of what I just said.
The point is QR Codes connect the user to anything you could possibly imagine to promote your business.
QR Codes are also being used on Business Cards, have you ever been told to go to a web site for a company and you said you'll check it out later? well with a QR Code printed on a business card they won't forget. Just scan and you're instantly there.
One thing to note however some QR Readers on Smart Phones are a little tricky. If you have a video make sure it works on all platforms. Test it out first to make sure it all works.
There's nothing worse then scanning the QR Code and having it take you to a blank page or broken link!
Examples of Viral Marketing
Like the previous post I'm going to talk about viral marketing and what it means. Just in case it was missed on the last post.
The clearest definition of Viral Marketing can be explained like this:
So here are some examples of Viral Marketing.
Now for this one it uses the popularity of the Numa Numa guy whom became a youtube sensation a little while back in order to promote the Geico Brand. Its subtle but he's there.
Tiger Woods and EA Sports created this viral video in response to a Gammers comment about a Glitch the game had. Obviously, it wasn't.
This is an interesting one, using hip-hop music in the style of comedy of Lonely Island to sell you their car. If you don't know who lonely island is then you can look them up later!
So those are just some examples of Viral Marketing. I have one question to ask before I close. While watching any one of these three ads...where you entertained, did you feel the need to buy in, or at the very least wanted to show your friends these awesome videos? Exactly!
Follow me on Twitter @ValleytownMedia
Connect with me on Facebook and 'Like' our page for more information on Viral Advertising
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Valleytown Media Website
The clearest definition of Viral Marketing can be explained like this:
marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of viruses or computer viruses. It can be delivered by word of mouth or enhanced by the network effects of the Internet. Viral marketing may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or text messages.
So here are some examples of Viral Marketing.
Now for this one it uses the popularity of the Numa Numa guy whom became a youtube sensation a little while back in order to promote the Geico Brand. Its subtle but he's there.
Tiger Woods and EA Sports created this viral video in response to a Gammers comment about a Glitch the game had. Obviously, it wasn't.
This is an interesting one, using hip-hop music in the style of comedy of Lonely Island to sell you their car. If you don't know who lonely island is then you can look them up later!
So those are just some examples of Viral Marketing. I have one question to ask before I close. While watching any one of these three ads...where you entertained, did you feel the need to buy in, or at the very least wanted to show your friends these awesome videos? Exactly!
Follow me on Twitter @ValleytownMedia
Connect with me on Facebook and 'Like' our page for more information on Viral Advertising
Tumblr Blog
Youtube Channel
Paper.Li Updated Daily!
Valleytown Media Website
Monday 17 October 2011
Viral Marketing
It's hard to understand why any company wouldn't want to throw out the old method
to try a different approach to marketing these days.
Its not enough anymore that you create a commercial for your product anymore, if your commercial doesn't have the ability to go viral it will surly be lost in the shuffle.
Viral Marketing can even be cheaper then your regular commercial marketing, its just a matter of aligning yourself with the right people for writing and executing it with the right team of filmmakers to make it look good or bad depending on which way it goes.
Think of your Viral Ad campaign as this horrible diagram I quickly drew up. Yay Photoshop!
Using various social media network and links, your viral video will spread like a virus through out the web.
Now you're asking, 'well how does that help me?' thats simple within each viral video produced youtube has a nifty little link button where you can 'Call to Action' and this action can be as simple as 'Like' us on facebook for 10 percent off your next purchase! I know, it doesn't seem like much but it means a lot to those who see it!
So they 'like' your facebook page, now what? well thats where some more social media marketing comes into play. Hopefully you'll be doing this already, but once you have a viewership at your finger tips keeping them up-to-date with what is going on with your service or product might be a good idea.
And people don't just 'like' anything for no reason so its like having a phonebook that lists people by interest and directly marketing to them!
Like this blog? 'like' my Facebook to read more about Viral Marketing!
Follow me on Twitter @ValleytownMedia
to try a different approach to marketing these days.
Its not enough anymore that you create a commercial for your product anymore, if your commercial doesn't have the ability to go viral it will surly be lost in the shuffle.
Viral Marketing can even be cheaper then your regular commercial marketing, its just a matter of aligning yourself with the right people for writing and executing it with the right team of filmmakers to make it look good or bad depending on which way it goes.
Think of your Viral Ad campaign as this horrible diagram I quickly drew up. Yay Photoshop!
Using various social media network and links, your viral video will spread like a virus through out the web.
Now you're asking, 'well how does that help me?' thats simple within each viral video produced youtube has a nifty little link button where you can 'Call to Action' and this action can be as simple as 'Like' us on facebook for 10 percent off your next purchase! I know, it doesn't seem like much but it means a lot to those who see it!
So they 'like' your facebook page, now what? well thats where some more social media marketing comes into play. Hopefully you'll be doing this already, but once you have a viewership at your finger tips keeping them up-to-date with what is going on with your service or product might be a good idea.
And people don't just 'like' anything for no reason so its like having a phonebook that lists people by interest and directly marketing to them!
Like this blog? 'like' my Facebook to read more about Viral Marketing!
Follow me on Twitter @ValleytownMedia
Quote of the Day
“Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world.”
— Harriet Tubman
— Harriet Tubman
Walking Dead Season Premiere
Walking Dead Season 2 Premiere
So tonight was the season 2 Premiere of Walking Dead on AMC, I was following the twitter feed as best as I could but I don’t think could keep up lol.
It was a pretty suspenseful first episode! They touched upon a couple things from the first season and then brought in some added bonus suspenseful storyline later on in the show.
I find it very interesting that despite the huge following Walking Dead has, they still decided to cut the budget for the second season. Not that it would really matter because they would find alternative ways to do certain effects for it.
Check out Stargate Studios, who did the Special effects in the first season if you like that kind of stuff!
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or follow me on Twitter @ValleytownMedia
So tonight was the season 2 Premiere of Walking Dead on AMC, I was following the twitter feed as best as I could but I don’t think could keep up lol.
It was a pretty suspenseful first episode! They touched upon a couple things from the first season and then brought in some added bonus suspenseful storyline later on in the show.
I find it very interesting that despite the huge following Walking Dead has, they still decided to cut the budget for the second season. Not that it would really matter because they would find alternative ways to do certain effects for it.
Check out Stargate Studios, who did the Special effects in the first season if you like that kind of stuff!
Check out my Facebook Page for more Info
or follow me on Twitter @ValleytownMedia
Monday 10 October 2011
Wedding App
Now introducing wedding mobile apps as a services valleytown Media offers as part of our wedding packages.
This mobile app will allow one source in sharing hub using multiple sources to get from.
It will be able to connect to Youtube for video, Twitter for updates that you want to share, and facebook page that people will be able to post their photos of your night.
Plus a Video gallery of your choice and photo gallery of the professional photos done of your day.
Take advantage of this awesome technology! Using the power of QR Codes connecting your family and friends to your very own Mobile APP
http://www.valleytownmedia.ca
Stay connected with updates
This mobile app will allow one source in sharing hub using multiple sources to get from.
It will be able to connect to Youtube for video, Twitter for updates that you want to share, and facebook page that people will be able to post their photos of your night.
Plus a Video gallery of your choice and photo gallery of the professional photos done of your day.
Take advantage of this awesome technology! Using the power of QR Codes connecting your family and friends to your very own Mobile APP
http://www.valleytownmedia.ca
Stay connected with updates
Friday 26 August 2011
Happiness is the weekend
Happy Friday everyone ! Hope this week has been very productive! And a relaxing weekend ahead.
Going to be done writing the first draft of a brand new series with Cantronika Studio’s and a Valleytown Media Production!
valleytown media website
Wednesday 24 August 2011
Life in the Fast lane
Things are moving very smoothly! Finding time here and there to accomplish a bunch of stuff hopefully this weekend I can really sit down and hammer out some details.
Keep you posted!
Monday 22 August 2011
Monday mornin
The birds are singing,
The sky is blue.
The is sun is rising,
And the raindrops expand and grew.
Ode to Monday
Sunday 21 August 2011
Cactus festival
Last day for cactus festival check it out today if you can and check out this awesome band http://wednesdaysengine.com/home/
Saturday 20 August 2011
Busy busy busy
So far the afternoon has been most productive. Video should be complete within the day :)
Thursday 11 August 2011
Just a thought...
There is nothing more surprising then looking back at all you have accomplished over the last 4 years of your life and realize you have done more things in this world then most people have done in a life time.
I've had many moments over the last week where I would step out of the box in order to re-evaluate my life situation.
I know where I want to end up. Getting there will be a bit of a struggle but then I look at everything I have achieved and think its not impossible.
Nothing is impossible. How fast you achieve your goals in life depends on you and how badly you want it.
“Patience, persistence and perspiration make an unbeatable combination for success”
Napoleon Hill
We all have a lot to be thankful for...
once we can do that we can start achieving the rest of our goals.
Facebook
Twitter
Youtube
I've had many moments over the last week where I would step out of the box in order to re-evaluate my life situation.
I know where I want to end up. Getting there will be a bit of a struggle but then I look at everything I have achieved and think its not impossible.
Nothing is impossible. How fast you achieve your goals in life depends on you and how badly you want it.
“Patience, persistence and perspiration make an unbeatable combination for success”
Napoleon Hill
We all have a lot to be thankful for...
once we can do that we can start achieving the rest of our goals.
Youtube
Sunday 7 August 2011
Music Video - Ride Tonight!
'like' it - Comment on it please!
Music video I was the Camera Op for and assisted in DOP responsibilities on
Check it out!
Monday 25 July 2011
Wednesday 29 June 2011
Great Things to Come...
Hello everyone, so, I plan on updating regularly now in order to create traffic to some new things to come.
I'm very busy at the moment shooting Music videos, Wedding Videos and working on a side project which will require an entirely new post on its own, but in short it will be called "The Steel City Scene" and basically I'll be going back at what I do best and film Live Band preforming. Again all to show what Hamilton is all about. Its apart of this new feature I want to start putting up on www.NewsClipTv.com
Little side note about NewsClipTV it is a News website totally driven by you the people! which means if you have an opinion or wrote an article about something that happened in the world or even captured something that went Viral and want it displayed on a reputable news source in order to get your message heard then sign up for NewsClipTV and start posting!
So if you're in a band and are interested in having your band taped then please email me at valleytownmedia@gmail.com I am also interested in casting two ENG Entertainment Correspondent that would be available to come out with me to shoot again shoot me an email and don't forget if you want to get into journalism it would be great for your portfolio!
Michael
Valleytown Media
I'm very busy at the moment shooting Music videos, Wedding Videos and working on a side project which will require an entirely new post on its own, but in short it will be called "The Steel City Scene" and basically I'll be going back at what I do best and film Live Band preforming. Again all to show what Hamilton is all about. Its apart of this new feature I want to start putting up on www.NewsClipTv.com
Little side note about NewsClipTV it is a News website totally driven by you the people! which means if you have an opinion or wrote an article about something that happened in the world or even captured something that went Viral and want it displayed on a reputable news source in order to get your message heard then sign up for NewsClipTV and start posting!
So if you're in a band and are interested in having your band taped then please email me at valleytownmedia@gmail.com I am also interested in casting two ENG Entertainment Correspondent that would be available to come out with me to shoot again shoot me an email and don't forget if you want to get into journalism it would be great for your portfolio!
Michael
Valleytown Media
Monday 27 June 2011
Saturday 25 June 2011
Saturday 7 May 2011
That really Burns my Bridges!
Don't you hate it when...
You find out about a really cool contest to enter, but, only have two more days to produce something!
Moby has a contest to make a music video with one of 3 tracks. Grand prize is that it gets displayed at Cannes and winner is picked as best new director category...Pretty sweet!
Also goes on to say - "Historically, many featured directors in the Showcase have gone on to seriously successful careers: Tarsem, Michel Gondry, Mark Romanek, Spike Jonze, Ivan Zacharias, Kinka Usher, Danny Kleinman and Jonathan Glazer included."
So...ya!
In Other News
This week-end since I am not really doing to much, I will be dedicating some time to writing. I have been putting it off some stuff off but not this weekend.
I have lots of plans to be put in motion within the next few months So I would love to get that done!
Have a great week-end!
You find out about a really cool contest to enter, but, only have two more days to produce something!
Moby has a contest to make a music video with one of 3 tracks. Grand prize is that it gets displayed at Cannes and winner is picked as best new director category...Pretty sweet!
Also goes on to say - "Historically, many featured directors in the Showcase have gone on to seriously successful careers: Tarsem, Michel Gondry, Mark Romanek, Spike Jonze, Ivan Zacharias, Kinka Usher, Danny Kleinman and Jonathan Glazer included."
So...ya!
In Other News
This week-end since I am not really doing to much, I will be dedicating some time to writing. I have been putting it off some stuff off but not this weekend.
I have lots of plans to be put in motion within the next few months So I would love to get that done!
Have a great week-end!
Thursday 5 May 2011
Monday 2 May 2011
Monday May 2, 2011
Hello world!
So it is less then 2 days till voting is done for the Insidious Contest. I am excited to see who wins!
because it so obviously has to be us!
This morning I was up early so I decided to go for a jog. It was so nice to sweat everything out! I am pleased with myself. Not only that but it is such a warm morning but of course it has rain...so its not so nice.
Recently we have been going out a lot lately with so many different people. And meeting new people. Discovering a totally new way of thinking through other peoples life's challenges its rather neat!
Not only that but through those people I met a guy named Brad who is into Web and graphic design but is also enthusiastic about being in short films. He was trained as a wrestler and would be willing to get roughed up if need be so I was pretty stoked by the fact that I had more of a stunt person because those are hard to come by.
I leave you with this quote.
"Learn the art of patience. Apply discipline to your thoughts when they become anxious over the outcome of a goal. Impatience breeds anxiety, fear, discouragement and failure. Patience creates confidence, decisiveness, and a rational outlook, which eventually leads to success."
So it is less then 2 days till voting is done for the Insidious Contest. I am excited to see who wins!
because it so obviously has to be us!
This morning I was up early so I decided to go for a jog. It was so nice to sweat everything out! I am pleased with myself. Not only that but it is such a warm morning but of course it has rain...so its not so nice.
Recently we have been going out a lot lately with so many different people. And meeting new people. Discovering a totally new way of thinking through other peoples life's challenges its rather neat!
Not only that but through those people I met a guy named Brad who is into Web and graphic design but is also enthusiastic about being in short films. He was trained as a wrestler and would be willing to get roughed up if need be so I was pretty stoked by the fact that I had more of a stunt person because those are hard to come by.
I leave you with this quote.
"Learn the art of patience. Apply discipline to your thoughts when they become anxious over the outcome of a goal. Impatience breeds anxiety, fear, discouragement and failure. Patience creates confidence, decisiveness, and a rational outlook, which eventually leads to success."
Monday 25 April 2011
Good Morning!
Good Morning on this cloudy, April 25, 2011 Day!
Three of the movies I helped create for school won awards couple weeks back. 2 of them won second place at the Mohawk Video Festival. Check em out!
The First one is called "The Truce"
This one was written and directed by my friend Jessica Illchene I was the D.O.P on it
This one is called "Everyone Has a Story"
It is a documentary - Camera ops was my good friend Lisa Christianson
and I.
Three of the movies I helped create for school won awards couple weeks back. 2 of them won second place at the Mohawk Video Festival. Check em out!
The First one is called "The Truce"
This one was written and directed by my friend Jessica Illchene I was the D.O.P on it
This one is called "Everyone Has a Story"
It is a documentary - Camera ops was my good friend Lisa Christianson
and I.
Sunday 24 April 2011
Welcome
Welcome to the new Valleytown Media Blog!
Here you will find an up dates about whats going on in the world of Valleytown Media. We are also connected to Youtube, Twitter, and Facebook so please add those!
Valleytown Media is a full media production company. Our 3 main areas are in Photography, Videography and Web and Graphic Design.
For the most part you'll see our Videos and Photography updated the most as that is what we do the most around here. I hope you continue to follow us.
To start, I will leave you with the most recent of our work.
This is a short one minute movie we made to enter into a contest to meet the creators of Saw, James Wan.
Go here if you liked it and wished to vote for it!
Here you will find an up dates about whats going on in the world of Valleytown Media. We are also connected to Youtube, Twitter, and Facebook so please add those!
Valleytown Media is a full media production company. Our 3 main areas are in Photography, Videography and Web and Graphic Design.
For the most part you'll see our Videos and Photography updated the most as that is what we do the most around here. I hope you continue to follow us.
To start, I will leave you with the most recent of our work.
This is a short one minute movie we made to enter into a contest to meet the creators of Saw, James Wan.
Go here if you liked it and wished to vote for it!
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